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Best new website award finalist. 250% online growth
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Intro

Tortilla make the best quality, freshest and most delicious burritos and tacos this side of the Atlantic in 40 stores in the UK and in the Middle East.

The Challenge

We have been Tortilla’s dedicated digital marketing partner for over 5 years. In 2018 we delivered a complete website overhaul.  This required the design of 30 page templates in mobile, tablet, and desktop resolutions.

 

Sector

Hospitality

Role

User Experience
Web Design
Web Development
Reporting

Desktop

Mobile

The Solution

Finalist for the Restaurant Marketer & Innovator “Best New Website” 2019 award. The new site has delivered:

  • An increase number of website visitors, sessions and time spent on the site.
  • Improvements to the content management system (CMS) so the marketing team has greater control over the website content and can use it as a tool a proactive marketing tool to drive customer acquisition and loyalty.
  • An increase in the number of job applications from relevant applicants.

Pop have been instrumental in the growth of Tortilla. They understand the importance of data for customer retention and developing engaging marketing promotions. They have helped us double our marketing database and hugely improved our website. We highly recommend working with them.

 

Chloe Staples, Marketing Director

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